Most corporate and local trust/foundation donors fund projects for just a year at a time. Although there are a few notable exceptions, the majority of international donor trusts and foundations also restrict their giving to a year. It’s frustrating for fundraisers, CEOs and programme and project managers who want the security of sustained funding for …
Never before has a generation so diligently recorded themselves accomplishing so little. I found this quote on social media (where else?) but cannot establish who first said it. (Or rather, neither Google nor ChatGPT can tell me.) Facetious as this line may sound, particularly to Gen Zers or Zoomers (born between 1997 and 2012), the …
It happens often, We, as fundraisers see a clever concept to resource a non-profit and say, ‘what a good idea!’ Sadly, there are too few such good ideas. The world of fundraising is drowning in the same old (often boring) concepts, many of which don’t work, or the returns are not worth the effort. And, …
Despite the plethora of social media platforms and these channels’ rapid adoption by non-profits, it’s vital to have a website. Potential donors expect NPOs to have websites. Social media platforms alone do not suffice. Having a website adds credibility in a world reeling from the ever-increasing and more and more sophisticated scams evolving at an …
No shortcuts in fundraising, that is. Resourcing a not-for-profit entity is, sadly, tough. And many great concepts to address crises never get off the ground due to the visionaries being unable to find funding. Many non-profits also close – go bankrupt – in the same way as businesses fold. Companies can’t sell their products or …
Anyone in the NPO sector who ignores the rapid advent of artificial intelligence (AI), does so to the detriment of their non-profit. THIS is the time to gain an understanding of this invaluable field and to harness its power to assist, where appropriate, in your organisation. AI is way more than Chat GPT assisting with …
I was asked in a consulting session the other day, ’How can our Patron assist in our fundraising?’ I asked who she was. I had not heard of her (but that did not matter as she is a sportswoman, and I don’t follow sport). I wanted to know how strong her social media presence was …
I’ve come to recognise the signs. In well over two decades of fundraising consulting, I have had many people book a session ‘to discuss how we can increase our income’. As this is something that I can generally assist with, I schedule their slot. I feel it to be ethical to check what clients need …
Both the practise of planning and strategising have been around for centuries. But planning is not strategising. The term ‘strategic planning’ (a misnomer) became popular in the 1950s. Most non-profits’ ‘strategic plans’ are not strategies, they are plans! It’s vital to know the difference. Group planning exercises (carried out over half-day, full day or as …
Fundraising from individuals is time consuming. It takes time to manage individual donations (issue receipts, thank and update records). Don’t fall into the easy trap of this all being automated. While posting appeals on social media is quick, easy and has a wide reach, the personal touch is vital. An upside of having a large …
