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Goals and Objectives

The terms ‘goals’ and ‘objectives’ are often confused by NPO staff members and volunteers. Importantly, these are understood by donors. Therefore, it’s vital that these are clear within the NPO sector, particularly by those applying to companies and donor trusts/foundations for funding. Well-run organisations’ projects have theories of change (which should have been developed in …

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Test, Test, Test

We are often reminded that fundraising is an art, not a science. Many of us go about resourcing our organisations differently. For instance, the most popular course I teach covers fundraising proposal writing. I share a suggested template and talk through the rationale behind and reasons for each section. But, I stress throughout this course …

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AI for fundraising

Fundraising.AI

Anyone in the NPO sector who ignores the rapid advent of artificial intelligence (AI), does so to the detriment of their non-profit. THIS is the time to gain an understanding of this invaluable field and to harness its power to assist, where appropriate, in your organisation. AI is way more than Chat GPT assisting with …

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