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QuickGuides: Handling the Media

R50.00

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by Jo Pearson

Strategies for Success

This QuickGuide will give you a comprehensive understanding of how the media work and how to prepare yourself to deal with television, radio and print.

Includes:

  • Be prepared
  • Key messages and your approach
  • Perceptions and background briefings
  • Television
  • Radio
  • Newspapers
  • Interview techniques