2023 Online Annual Fundraising Conference Programme

Tech Team

Programme Explanation/Updates; Notices

Presented by Caroline Kagendo Githinji

Caroline Kagendo Githinji will emphasise that the heart of fundraising is storytelling – a powerful tool to inspire and motivate donors. She will guide delegates to communicate their mission, impact and values in a way that resonates with potential donors and inspires them to act. Caroline will demonstrate that effective fundraising storytelling requires authenticity, emotional appeal and a clear call-to-action. She will also show that storytelling can be used throughout the fundraising process – from initial donor outreach to ongoing engagement and impact reporting.

Presented by Shameemah Jahed

Shameemah Jahed will share her decades’ long event organising knowledge to remind delegates that events have their place and, despite being hard work, the benefits go way beyond money raised on the day.

iZinga Assist Panel Discussion: Henk Swanepoel, Godwin Perils and Derek Lubner

iZinga Assist is powering the digital transformation of philanthropy. Technology has transformed most aspects of our daily lives and NPO sector is no exception but is playing catch-up with the for-profit world.  Chairman, Derek Lubner; SA CEO, Godwin Perils, and UK CEO, Henk Swanepoel, will update participants about the development to date of this desperately needed rating, assessment, due diligence, and assistance platform. Donors in South Africa, and particularly globally, want to support NPOs but are deeply concerned about the constant instances of fraud and corruption in the country. The iZinga Assist team have developed a ‘gold standard’ concept to evaluate and measure NPOs, and to assure potential donors of the rated organisations’ credibility. In addition to ensuring that NPOs are registered and fully compliant, are transparently and ethically run; iZinga Assist will also assess their ‘fundability’ by rating their M&E systems. This will provide critical evidence of their impact. As NPOs navigate the free ‘user-friendly’ onboarding process, when any requirement for assistance occurs, iZinga Assist will provide a range of training and dedicated materials where required.

Presented by Ricardo Wyngaard

NPOs are required to be innovative and sustainable. Commission-based fundraising is often pursued as a viable means to encourage increased and incentivised fundraising efforts. However, there are legal limitations imposed that are relevant to an organisation’s fundraising activities, which will be addressed by Ricardo Wyngaard.

Presented by Caroline Kamana

Caroline Kamana will share the work of The Liliesleaf Trust UK (TLTU), an organisation that advances public knowledge of Britain’s central role in the international social movement to end apartheid in South Africa. She will talk about TLTU’s development of 28 Penton Street, Islington – the former ANC-in exile’s HQ and a hub of British anti-apartheid activities – to become a centre point for public management in this history.   Caroline not only leads this important initiative but has also had great success in raising the necessary funds.

Presented by Daphney Nemakhavhani

Daphney Nemakhavhani will unpack the reasons why people give. Their decisions to support an NPO/school/tertiary institution are influenced by numerous factors. Understanding donors’ motivations is vital to fundraising.

Using research from psychology, sociology and marketing, her presentation will highlight the various factors that motivate individuals to give – from empathy, social influence and personal beliefs, to the effects of various communication tactics on donors’ behaviour.

Presented by Dr Colin Habberton

Every organisation, and every individual has an impact on people and the planet. Dr Colin Habberton will have delegates consider the kind of impact their organisations and teams have as well as whether they want to leverage their environmental and social impact with minimal disruption to their organisations He will also ask whether they are looking to better measure their current impact or are seeking to amplify this. He will also query the role boards do and should play in driving this agenda. The session will guide delegates in their answers to these questions through global case studies, demonstrating why measuring impact enhances governance, better  engages stakeholders and identifies opportunities for innovation while mitigating fundraising and reputation risk.

Presented by Jill Ritchie and Alexandra Leenen

Jill Ritchie has long been concerned about the importance of the often-neglected aspect of NPO and university management – RISK. In her consulting work to these sectors, she is regularly asked to assist, very late, with problems that occur when predictable risks were not addressed early. When serving on the board of iZinga Assist together, Jill immediately recognised Alexandra Leenen as the person she had been seeking to co-write a book on Risk Management for NPOs and tertiary institutions.

Jill and Alexandra will highlight risks that not-for-profit entities face and guide delegates to recognise as many potential risks as possible and plan mitigation measures.

Presented by Catherine Du Plooy and Dalene Swart

In this talk, fundraising experts Dalene Swart from GrapevineSA and Catherine Du Ploy from BackaBuddy will share their insights on how NPOs can generate additional income by incorporating business principles into their operations. The traditional reliance on donations and grants can be limiting, and NPOs can benefit from exploring alternative revenue streams that align with their mission and values. The speakers will discuss strategies such as developing products or services that align with their cause, creating partnerships with businesses, and leveraging social media and crowdfunding platforms. This session will inspire delegates to utilise their organisations’ existing activities and resources to generate additional income.