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Book – Handling the Media

R100.00

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Description

By Jo Pearson

This Quick Guide will give you a comprehensive understanding of how the media works and how to prepare yourself to deal with television, radio and print.

Includes:

  • Understanding What Makes News
  • Being Media Ready
  • Who Should Speak to the Media – and When?
  • Getting The Right Message Across
  • How to Prepare for an Interview
  • The Media Statement or Media Conference
  • Crisis Management Checklist
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