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Papillon Press has been appointed the African Distributors of QuickGuides
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Acquiring New Donors
Every organisation needs to increase and renew its donor base. Graham McKern, an award-winner fundraiser has provided a valuable practical guide to ensure you are obtaining and keeping new donors to your organisation. Includes:.

Includes:

  1. Introduction.
  2. Why Grow or Build a Supporter Base?
  3. Evaluation Benefits of a Campaign.
  4. Profiles of Potential Donors.
  5. Motivating People to Support Your Cause.
  6. Campaign Methods.
  7. Evaluating Methods and Timing.
  8. Donor Retention.
  9. The Creative Brief.
  10. Goal Setting and Evaluation.

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Bequests and Legacies
Many donors may be willing to provide for an organisation in their Wills. This Guide describes the steps necessary to access this important type of donation.

Includes:

  1. What is Bequest / Legacy Fundraising?
  2. Importance of the Will.
  3. Types of Bequests / Legacies.
  4. Researching Capacity to Give.
  5. Marketing Collateral.
  6. Key Influencers.
  7. Stewarding the Bequest.

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Choosing and Using Consultants
Hiring a consultant can be a big decision.  There are cost implications, implications for staff, implications for the organisation.

Includes:

  1. Introduction.
  2. When You Need a Consultant.
  3. What a Consultant Can and Cannot Do for You.
  4. Finding a Consultant.
  5. Choosing the Consultant.
  6. Expectations.
  7. Hiring the Consultant.
  8. Managing the Consultancy.
  9. When Things Go Well.
  10. When Things Go Badly.
  11. Mentoring.
  12. Interim Management.
  13. Change Management.
  14. Fundraising.
  15. Governance.
  16. Conclusion.

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Direct Mail Fundraising
 Fundraising by direct mail is no more than sending a letter. Handled properly it is a valuable tool in the fundraiser’s arsenal, allowing him or her to reach supporters, potential supporters and other stakeholders in a cost-effective manner. Handled improperly it will irritate people and do your organisation no good at all.
This Guide will help you decide whether direct mail would be useful to your organisation, how you can use it, detailed information about the various elements of a direct mail package, using a mailing house and evaluating the result of a direct mail programme.

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Events Planning
 This Guide offers a comprehensive approach to all aspects of event planning. No matter what type of event, this book will help you to plan effectively and avoid common mistakes.

Includes:

  1. Planning and Research.
  2. Marketing and Promotion.
  3. Fundraising Mechanism and Incentives.
  4. Preparing for Event Day.
  5. Customer Service.
  6. Evaluating the Event.
  7. Managing a Programme of Events.

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Fundraising Databases Introduction to the Set Up & Use
Certain organisations, donors and donations require specialised functions in your database. This Guide details those needs and advises how to customise databases to address them.

Includes:

  1. What Can the Database Do for your Organisation?
  2. How Do you Choose a Database?
  3. Data Management.
  4. Contact Relationships.
  5. Segmenting, Selecting and Mailing.
  6. Processing Income.
  7. Customer Care.
  8. Reporting and Analysis.
  9. Importing and Exporting Data.

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Fundraising Databases Adapting for Different Needs
Appropriate databases are crucial to any fundraiser. This introductory Guide will help you set up and use the most appropriate database for your needs.

Includes:

  1. Trusts and Companies.
  2. High Value Donors & Other Special Relationships.
  3. Individual Supporters and Committed Giving.
  4. Events.
  5. Other Types of Income.
  6. Managing Campaigns and Controlling Funds.
  7. Final Thoughts.

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Fundraising from Companies
This Guide provides a comprehensive overview of the various ways companies provide support to organisations.

Includes:

  1. Researching Corporate Interests.
  2. Donations.
  3. Staff Fundraising.
  4. Volunteering.
  5. Matching Gifts.
  6. Cause-Related Marketing.
  7. Online Fundraising.
  8. Gifts-in-Kind.
  9. Sponsorships.

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Fundraising from Grantmakers. Trusts & Foundations
Grantmakers can be an important source of funds for organisations. This Guide will tell you how to find funders and make successful applications for funds.

Includes:

  1. What is a Foundation/Trust?
  2. Types of Foundations.
  3. How to Find Foundations Interested in your Project.
  4. Case for Support.
  5. The Application Process.
  6. Reporting Back.
  7. Maintaining your Relationship with the Foundation.
  8. Multiyear Funding.

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Fundraising from Individuals
This is the introductory Guide to approaching individuals for funding. It provides everything you need to know to maximise funding from this vital source.

Includes:

  1. Aims of a Development Programme.
  2. Essential Building Blocks.
  3. Who Are Your Donors?
  4. How Will You Involve Them?
  5. Soliciting Gifts.
  6. Knowing Your Donors.
  7. Growing Donor Support.

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Fundraising From Wealthy Individuals
Every organisation wants large donations from wealthy individuals. This Guide gives you the steps necessary to make that desire a reality.

Includes:

  1. Researching.
  2. Connections.
  3. Friend-raising.
  4. Communication.
  5. Approaching.
  6. Soliciting.
  7. Stewardship and Involvement.

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Handling the Media
Guide Was Previously Called Working with the Media.
This QuickGuide will give you a comprehensive understanding of how the media works and how to prepare yourself to deal with television, radio and print.

Includes:

  1. Understanding What Makes News.
  2. Being Media Ready.
  3. Who Should Speak to the Media – and When?
  4. Getting The Right Message Across.
  5. How to Prepare for an Interview.
  6. The Media Statement or Media Conference.
  7. Crisis Management Checklist.

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Making the Ask
 Fundraising comes down to the moment when the fundraiser asks the donor for the donation. Use the valuable advice in this Guide to ensure you’re properly prepared and ready for the crucial “Ask”.

Includes:

  1. The Prospects.
  2. Preparation.
  3. The Approach.
  4. Donor Recognition.
  5. Tax Deductibility.
  6. The Ask Itself.
  7. The Response – “Silence”.
  8. Debriefing.
  9. Thanking.

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Marketing
Why a person chooses to support your organisation over another can have a lot to do with your marketing program and how successfully you promote your cause. This QuickGuide outlines the basic principles of marketing and how you can apply them to your own organisation.

Includes:

  1. So, What is Marketing?
  2. Market Research and Analysis.
  3. Know How to SWOT.
  4. Setting Goals & Objectives for your Marketing Program.
  5. Developing a Workable Marketing Plan.
  6. Meeting Customer Expectations & Building Loyalty.
  7. Is it Working? Evaluating your Marketing Program.

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Meetings
Everyone has to endure meetings.  They are a constant part of nonprofit life, indeed, a constant part of business life.

Includes:

  1. Introduction.
  2. Why Hold Meetings.
  3. Elements of Successful Meetings.
  4. Types of Meetings.
  5. Steps for Holding Meetings.
  6. Chairing a Meeting.
  7. Attending a Meeting.
  8. Conclusion.

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Motivating Staff
Motivating staff for improved performance and individual satisfaction is a crucial task of the manager. This Guide will ensure you understand the principles of motivation and the strategies to get it right.

Includes:

  1. Understanding Motivation.
  2. Strategies for Motivation.
  3. Participation.
  4. Reward Systems.
  5. Job Design.
  6. Providing Feedback.

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Newsletters
Newsletters can provide a great opportunity for organisations to communicate with their supporters. They need not be expensive or difficult. This Guide tells you how to produce an effective newsletter for your organisation.

Includes:

  1. Why have an NPO Newsletter?
  2. What Should a Newsletter Include.
  3. What Should the Newsletter not Include.
  4. Mailing Issues.
  5. The Critical Path (To-Do List).
  6. Hardcopy or Email?
  7. Costs.
  8. Advertising.
  9. Evaluating the Benefit of the Newsletter.

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Overseas Challenges - Raising Money Through Adventure and Personal Challenge.
Many donors may be willing to provide for an organisation in their Wills. This Guide describes the steps necessary to access this important type of donation.

Includes:

  1. Planning.
  2. Choosing your Challenge.
  3. Legal Issues and Risk Management.
  4. Budget.
  5. Time Line.
  6. Promotion and Recruitment.
  7. Tips to Maximise Income.
  8. Communication with the Tour Operator.
  9. The Challenge Itself.

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Presentations
How many times have you stood in front of a group ready to make a presentation and heard the sound of your heart beating loudly?  Or finished your presentation to the sound of applause for a job well done.

Includes:

  1. Introduction.
  2. Preparing to Speak.
  3. Constructing Your Speech.
  4. Do's and Don'ts of Content.
  5. Making Your Presentation.
  6. Visual Aids List.
  7. Dealing With Nerves.
  8. Negative Audience Responses.
  9. Conclusion.

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Public Relations
This Guide explains how to manage and plan your public relations – the communication between your organisation and the many audiences important to its survival and growth.

Includes:

  1. What is Public Relations?
  2. What isn't Public Relations?
  3. What's Special about Nonprofit Public Relations?
  4. What is the ‘Fit' Between Fundraising and Public Relations?
  5. How do Nonprofit and Public Relations Theory Inform Practice?
  6. What does a Nonprofit Public Relations Plan Look Like?
  7. Who are a Nonprofit's ‘Publics'?
  8. What Communication Strategies and Tools Work Best?
  9. Results on a Shoestring – Real Life Examples.

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Preparation for Fundraising
Before you start fundraising, read this Guide. It will help you organise your thinking, your process and your plan. You owe it to yourself and your organisation.

Includes:

  1. The Constituency.
  2. Potential Donors.
  3. Projects and Fundraising Types.
  4. Staffing and other Resources.
  5. Institutional Size Considerations.
  6. Timing Issues.
  7. International Fundraising.
  8. Tax Deductibility.
  9. Developing a Fundraising Strategic Plan.

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Relationship Fundraising
Treating your donors properly is crucial in order to maximise their support. This authoritative Guide will tell you everything you need to know to do it correctly.

Includes:

  1. What is Relationship Fundraising?
  2. Tools of the Trade – Why you must have a Relational Database.
  3. Treating People Right.
  4. Junk Mail or Personal Communications?
  5. Saying Thank You … and Meaning It.
  6. Growing your Donors.
  7. The Ultimate Gift.

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Sources of Funds
The Guide to all the different types of funders and how they might support your organisation. Have you considered them all?

Includes:

  1. Evaluating the Sources of Funding.
  2. Individuals.
  3. Communities.
  4. Groups and Associations.
  5. Companies.
  6. Trusts and Foundations.
  7. Government and Statutory Sources.
  8. Commercial Activities and Fees for Services.
  9. Investment Income.

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Special Events
Everything you need to know to put on special events that are memorable, profitable and appropriate for your organisation.

Includes:

  1. Why Hold a Special Event?
  2. Choosing an Event.
  3. Budget.
  4. Planning Checklist.
  5. Working With Volunteer Committees.
  6. Publicity.
  7. Celebrities.
  8. Sponsors and Sponsorship.
  9. Evaluating the Event.

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Staff Recruitment
Hiring staff is a necessary part of the management of an organisation. This Guide will help ensure you obtain the best staff for the job and avoid costly mistakes.

Includes:

  1. Planning for Staff Turnover.
  2. The Recruitment Process.
  3. Advertising a Vacancy.
  4. The Application Pack.
  5. Interviews.
  6. The Selection Decision.
  7. Evaluating the Recruitment Process.
  8. Legal Issues and Best Practice.

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Understanding Fundraising - It's About "Gifts", Not Money
This thoughtful analysis of the fundraising process will make experienced fundraisers better and novice fundraisers good. It will make you think “why” you do what you do and “how”’ to do it better.

Includes:

  1. Setting the Scene.
  2. Getting the Words Right.
  3. Getting the Goals Clear.
  4. Essential Building Blocks.
  5. Relationship Building and Stewardship.
  6. Conclusion.

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Vision and Mission Statements
Vision Statements and Mission Statements can be useful vehicles for ensuring that an organisation knows where it is and where it’s going.  Or they can be a waste of time and effort.

This Guide will ensure having a Vision Statement and Mission Statement is worthwhile and value. Helen Carter has vast experience with preparing Vision and Mission Statements.  She takes you through the process of thinking about your organisation and articulating it into appropriate statements.  She then discusses the uses of these Statements both within and outside the organisation.

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Working with Volunteers
Volunteers can be crucial to an organisation. This Guide shows all the steps necessary to ensure that both the organisation and volunteers find the relationship valuable and enjoyable

Includes:

  1. The Role of Volunteers.
  2. Types of Volunteering.
  3. Setting up a Volunteer programme.
  4. Creating a policy.
  5. Recruitment.
  6. Training and Supervision.
  7. Valuing, Recognition and Rewarding.
  8. Measuring Impact and Evaluating Contribution.
  9. Checklists.

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